PAPINEE – The gift of imagination
She grabbed one of the Lions and its book and asked me to read it, we sat on the floor and I read her not only the Lion’s book but all of them, we just couldn’t stop!
After getting home I had to explore a little bit more this beautiful brand and found that it’s inspired by the founder’s mother who wanted to give her child the world and in doing so turned their living room into the Pyramids of Giza, Mount Fuji and King Arthur’s Round Table, taking him on the most incredible imaginative journeys and conquests of learning & fun.
A natural storyteller, the mother dedicated every Sunday afternoon to reading, sharing and playing with disadvantaged children, referring to all as ‘Papinee’s’, a word she invented to make children feel special, loved and brilliant.
Today PAPINEE the movement is in reverence to her and incredible storytellers everywhere who endeavour to give all children around the world the gift of imagination so that they can be inspired, and against all odds, make their dreams come true in collaboration with Harrods this January.
It is a beautiful brand full of love and aimed at making children’s minds, hearts and souls sing.
PAPINEE has launched exclusively at Harrods with a popup shop until 9th Feb. and creative and fun window displays.
PS. Of course we couldn’t leave Harrods without the Lion so expect to see it on Instagram very often 🙂
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